Digital marketing can therefore be defined as any marketing that is carried out through the use of electronic devices and or the Internet. This can span virtually anything from website creation and posting on social media to online advertising and emailing services. There is nothing like conventional marketing that uses items such as billboards, printed […]
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In today’s crowded online landscape, creating compelling content is only half the battle. The other crucial component is optimizing that content to drive maximum engagement from your target audience. This is where A/B testing can be an incredibly powerful tool in your marketing arsenal. What is A/B Testing? A/B testing, also known as split testing,
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In the ever-evolving landscape of digital marketing, staying ahead of the curve is not just a choice but a necessity. As we step into 2023, it’s crucial to anticipate the shifts and trends that will shape the future of digital marketing. This article will delve into the current state of digital marketing and explore the
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